A FRAMEWORK FOR SOCIAL RESPONSIBLE RETAILING (SRR) BUSINESS PRACTICES

Autores

  • Thomas G. Brashear University of Massachusetts Amherst
  • Anthony K. Asare Quinnipiac University
  • Lauren Labrecque University of Massachusetts Amherst
  • Paulo Cesar Motta Catholic University of Rio de Janeiro, PUC-Rio

DOI:

https://doi.org/10.21714/1984-6975FACES2008V7N2ART114

Palavras-chave:

social responsibility, retailing, supply-chain

Resumo

The role of retailers in the practice of social responsible initiatives has been overlooked in the literature. This paper develops a framework for analysis of Social Responsible Retailing (SRR) by focusing on retailing business practices across the supply chain to the end consumer and among the internal and external stakeholders of the retail landscape. The framework is presented as a starting point to develop the concept of SRR and focuses on the potential role retailers can play in developing and coordinating social responsible business practices.

Biografia do Autor

Thomas G. Brashear, University of Massachusetts Amherst

Anthony K. Asare, Quinnipiac University

Lauren Labrecque, University of Massachusetts Amherst

Paulo Cesar Motta, Catholic University of Rio de Janeiro, PUC-Rio

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Publicado

30/08/08

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